Yuri Seo, Angela Gracia B. Cruz, Ilaisaane M.E. Fifita,
... Korean women respond to the changing ideals of K-beauty, a form of gender imagery embodied by Korean ... as global cultural products. The findings reveal that K-beauty is characterized by three paradoxical themes: manufactured naturalness, ... resistance, and compliance that permeate the field of K-beauty. We argue that through these new layers of ...
Tópico(s): Gender, Feminism, and Media
2020 - SAGE Publishing | International Journal of Cultural Studies
Eric Ping Hung Li, Hyun Jeong Min, Somin Lee,
... to explore the interconnection between the corporatisation of K-beauty and Korea’s nation branding exercise and its ... emerging Korean popular cultural products (K-pop and K-beauty) in the regional and global marketplace. Research limitations/ ... case analysis of the socio-historical development of K-beauty also demonstrates how non-Western cultural goods enter ...
Tópico(s): Migration, Ethnicity, and Economy
2020 - Emerald Publishing Limited | International Marketing Review
... for good consumption of the MZ generation for K‐beauty in COVID‐19 pandemic. In addition, it is ... Korean cosmetic market, which is the center of K‐Beauty and K‐Cosmetics.
Tópico(s): Consumer Behavior in Brand Consumption and Identification
2022 - Wiley | Journal of Cosmetic Dermatology
... This research identified the different ways in which K-beauty social media influencers (SMIs) impact consumers’ tendencies to ...
Tópico(s): Media, Gender, and Advertising
2021 - Springer Nature | Fashion and Textiles
... will be helpful in the development of the K‐beauty customized cosmetics industry as well as consumers who ...
Tópico(s): Consumer Retail Behavior Studies
2021 - Wiley | Journal of Cosmetic Dermatology
... on English in general, but the power of K‐Beauty popularized by ‘Hallyu’ (The Korean Wave) beyond Korea ...
Tópico(s): Linguistics, Language Diversity, and Identity
2019 - Wiley | World Englishes
2019 - Society of Fashion and Textile Industry | Fashion & Textile Research Journal
In this paper, we explore how video blogs (vlogs) evoke the sense of “presence”, by examining famous U. K. video blogger (vlogger) Zoe Sugg’s “Haul” videos. As a result of this analysis, we argue that vlogs could evoke presence through two main elements: sensory and social elements. Sensory elements refer to colour, camera usage, video image and sound qualities. Social elements are eye contact, facial expression, conversation and gesture. Past studies have rarely applied “presence” theory to vlogging. ...
Tópico(s): Digital Games and Media
2017 - University of Illinois at Chicago | First Monday
유혜경,
Tópico(s): Diverse Topics in Contemporary Research
2016 - Brand Design Association of Korea | A Journal of Brand Design Association of Korea
Minji Jung, Yu Lim Lee, Jae‐Eun Chung,
... each country, including new common themes belonging to K‐beauty culture and wannabe Korean skin. Intriguing differences were ...
Tópico(s): Consumer Behavior in Brand Consumption and Identification
2023 - Wiley | International Journal of Consumer Studies
... socially unacceptable. The Korean Wave produces K-pop, K-beauty, and K-fashion, the Korean Wave “Hallyu” has ...
Tópico(s): Consumer Behavior in Brand Consumption and Identification
2018 - SAGE Publishing | Global Media and China
Through the lens of consumer engagement theory, this research develops a case study of U.K. vlogger and influencer Zoe Sugg. Findings suggest that YouTube vloggers’ implementation of interaction, rewards and information offers as audience engagement factors can be seen as contributing to their consumer engagement as personal brands on YouTube. This research bridges gaps regarding the application of consumer engagement theory to vlogging. It offers new directions for exploring audience experience ...
Tópico(s): Gender, Feminism, and Media
2023 - University of Illinois at Chicago | First Monday
... study, by identifying the changes and needs of K-beauty and global cosmetics industry consumers who aspire for ...
Tópico(s): Olfactory and Sensory Function Studies
2022 - Wiley | Journal of Cosmetic Dermatology
Sojeong Park, Seok‐Kyeong Hong,
... termed mibaek and constitutes the core imagery of ‘K-beauty.’ Korean media plays a big part in validating ...
Tópico(s): Gender, Feminism, and Media
2021 - Routledge | Celebrity Studies
Tópico(s): Education and Learning Interventions
2020 - Advanced Institute of Convergence Information Technology Research Center | Journal of Convergence Information Technology
Xue Zhao, Jee Sun Park, Chanju Kim,
In recent years, K-beauty including Korean cosmetics and beauty care tips, is becoming popular in various Asian countries such as China and Vietnam ... cosmetic brands. Surveys on the color images of K-beauty perceived by foreigners need to be preceded for ... images and the establishment of management strategies regarding K-beauty. Therefore, the purpose of this study was to ... the color images perceived by Asian consumers about K-beauty, and come up with measures to facilitate K-beauty. To this end, this study selected the two ...
Tópico(s): Cultural and Historical Studies
2016 - The Korea Society of Costume | The Korean Society of Costume
... not only expanded and popularized Korean beauty (or K-beauty) products, but has also helped sell Korean fashion ... This study examines the various success factors behind K-beauty’s competitiveness particularly by emphasizing the interactive roles ... which has propelled the rapid growth of the K-beauty industry. On top of the cosmetic firms that ... semi professional make-up artists have helped spread K-beauty beyond product sales. They offer make-up lessons ...
Tópico(s): Asian Culture and Media Studies
2018 - | Kritika Kultura
... MZ generation. In addition, the global status of K‐beauty workers has confirmed that new changes with beauty ...
Tópico(s): Diverse Topics in Contemporary Research
2022 - Wiley | Health Science Reports
... K-pop and K-drama, the trend of K-beauty, Korean-style skin care and makeup, made a ...
Tópico(s): Consumer Behavior in Brand Consumption and Identification
2020 - The Korea Society of Costume | The Korean Society of Costume
K. Beauty Paramudita S., Huw Jones, A. Suksri .,
2000 - Asian Network for Scientific Information | Pakistan Journal of Biological Sciences
Adma Sari, Sucherly Sucherly, Meydia Нasan, Yevis Marty Oesman,
For the last decade, the Korean beauty market has skyrocketed in terms of sales. Despite differences in usage steps, culture, and geography, Korean beauty products are the fastest-growing market segment in Indonesia. In addition, they are aimed primarily at millennial consumers. Therefore, this study looked at the effect of the brand-consumer relationship on the experience of Korean beauty products in Indonesia. The research sample consisted of millennial female users. As a result, 255 valid responses ...
Tópico(s): Media, Gender, and Advertising
2022 - Business Perspectives | Innovative Marketing
Tópico(s): Cultural and Historical Studies
2020 - | Korean Journal of Journalism & Communication Studies
Noor Hasimah Binti Othman, Wong Chee Hoo, Aw Yoke Cheng,
... cosmetics and skin care products, also known as K-Beauty, started to gain popularity in the cosmetics and ...
Tópico(s): Consumer Retail Behavior Studies
2022 - World Scientific and Engineering Academy and Society | WSEAS TRANSACTIONS ON BUSINESS AND ECONOMICS
The K-beauty industry has entered the global market and encompasses the global economy. In the future, it is necessary ...
Tópico(s): Digital Media and Visual Art
2022 - Wiley | Journal of Cosmetic Dermatology
... entertainment with melodrama, film, and music, the term K-Beauty is now very familiar with Indonesian people. The ...
Tópico(s): Music History and Culture
2020 - GRDS Publishing | PEOPLE International Journal of Social Sciences
... study investigates the factors influencing the popularity of K-beauty in the Chinese market, an audience captivated by K-beauty and Korean tourism. This paper aims to analyze ... targeting 300 Chinese individuals who have experience watching K-beauty content through the Xiaohongshu app. The sample’s ... study yielded the following key findings. Characteristics of K-beauty content was identified as positively influencing Korea’s ... the intention to visit. Finally, the characteristics of K-beauty content significantly influence the intention to visit.Conclusion: ...
Tópico(s): Customer Service Quality and Loyalty
2024 - Korea Institute of Dermatological Sciences | Asian Journal of Beauty and Cosmetology
Jenia Hanindita Rahmawati, Muhamad Ahsan,
... mouth on buying interest in Korean beauty products (K-Beauty). The method used is quantitative associative. The sampling ... effect on buying interest in Korean beauty products (K-Beauty), celebrity endorser has a positive and insignificant effect on buying interest in Korean beauty products (K-Beauty), while country of origin and electronic word of ... effect on buying interest in Korean beauty products (K-Beauty).
Tópico(s): Impulse Buying and Technology Impacts
2021 - State University of Surabaya | Jurnal Ilmu Manajemen
Ransook Kang, Akiko Irie, C. Lam,
... characteristics of young Japanese peoples’ emotional expressions toward “K-beauty” culture. This was achieved by analyzing their emotional ... color, and K-pop were used to describe “K-beauty” in the form of new compound words. Consequently, ... Korean wave (Hallyu) cultural communication keywords towards regarding “K-beauty” preferred by young Japanese people on SNS’s ... reviewing their emotional expressions and communication keyword towards “K-beauty” on Instagram, through big data analytics.
2020 - | The Korean Society of Culture and Convergence
Chanju Kim, Dogeun Oh, Mikyung Ro,
... making them attractive markets with positive responses towards K-beauty and great interest in eco-friendly cosmetics. This ... designs for Asian women reflecting Korean sentiment for K-beauty skin care products that use plum and ginkgo ... and traditional. By linking how Asian women perceive K-beauty based on theoretical research, natural, essential, clean, and ...
Tópico(s): Asian Culture and Media Studies
2019 - The Korea Society of Costume | The Korean Society of Costume
SPECIALTY CHEMICALS Signal in the noise: K-beauty productsC&EN and CAS examine the intellectual propertybehind the 'K-beauty' boom ShareShare onFacebookTwitterWechatLinked InRedditEmail C&EN, 2016, 94 (36), p 11September ... property behind the explosion of this and other "K-beauty" products, which are a growing component of the ...
Tópico(s): Consumer Behavior in Brand Consumption and Identification
2016 - American Chemical Society | C&EN Global Enterprise