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Recursos multimedia en los cibermedios españoles. Análisis del uso del vídeo en El País.com, El Mundo.es, La Vanguardia.es y Libertad Digital

2008; Facultad de Comunicación y Relaciones Internacionales Blanquerna, Universidad Ramon Llull; Issue: 23 Linguagem: Inglês

2340-5007

Pere Masip, Josep-Lluís Micó,

Media, Journalism, and Communication History

The use of multimedia has traditionally been considered one of the basic characteristics of on-line communication; however, the incorporation of a multimedia journalistic discourse in the Spanish cyber-media has not yet really taken place. In recent years, there has been a noticeably greater development of video on the Internet and a change in the habits of media consumption which has not passed unnoticed by the cyber-media. The latter appear to have deposited a large part of their hopes for the future in multimedia contents, accompanied by the search for complicity on the part of Internet users. The objective of this article is to analyze the degree of incorporation of video in the news contents of the Spanish digital media and to evaluate the importance of this type of content. To do so, an analysis has been carried out of the use of these resources in four different media portals: El Pais.com, El Mundo.es, La Vanguardia.es and Libertad Digital.