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ESTAR TURISTA (TURI-ESTAR), DISCURSOS ESPACIAIS E SENTIDOS DE EFICIÊNCIA MULTITERRITORIAL: UMA BREVE ANÁLISE DO PLANO AQUARELA (2003-2006) / EMBRATUR

2011; UNIVERSIDADE FEDERAL DE SANTA MARIA; Volume: 15; Issue: 2 Linguagem: Inglês

10.5902/223649947366

2236-4994

Almir Nabozny, Cleder Fontana,

Urban and sociocultural dynamics

This essay discusses how the senses of sightseeing (turi-being) permeate by multi-territory size. While the exercise of our inquiry will make a brief assessment of the Aquarela Plan (2003-2006), this plan of goals, data, among other issues, pertaining to disclosure Brazil's tourism abroad, linked to the Brazilian Tourism Institute (Embratur). Before we will discuss some issues concerning the formation of sense in the context of turi-being. Subsequently, our argument goes through for a realization of the speeches of plural senses through a capitalist culture. In the actual analysis of the actions of Embratur under the Aquarela Plan, we highlight how their actions contains appropriations representative concatenating spatial strategies and possible effective uses of spatiality (multi-located) in the effectuation of the senses of those (foreigners) who seek to establish specific time frames in Brazilian space, taking advantage of its potential to be multi-territorialized.