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BIBTEX RIS

Mobile Application Usability: Conceptualization and Instrument Development

2015; MIS Quarterly; Volume: 39; Issue: 2 Linguagem: Inglês

10.25300/misq/2015/39.2.08

ISSN

2162-9730

Autores

Hartmut Hoehle, Viswanath Venkatesh,

Tópico(s)

Usability and User Interface Design

Resumo

This paper presents a mobile application usability conceptualization and survey instrument following the 10-step procedure recommended by MacKenzie et al. (2011). Specifically, we adapted Apple’s user experience guidelines to develop our conceptualizatio

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