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Celebrity's death from cancer resulted in increased calls to CancerBACUP

1998; BMJ; Volume: 317; Issue: 7164 Linguagem: Inglês

10.1136/bmj.317.7164.1016

0959-8138

Markella Boudioni, Jean Mossman, Amy Jones, Geraldine Leydon, Kathryn McPherson,

Healthcare Systems and Challenges

EDITOR—It is known that a patient with cancer can be influenced in her choice of treatment by the choice made by a famous person with the same disease. When Nancy Reagan, the wife of the then American president, chose a mastectomy in 1987, there was a subsequent 25% decrease in the number of women choosing breast conserving surgery. 1 2 A celebrity's death can have a similar powerful effect. The death of Diana, Princess of Wales, resulted in unprecedented public and media response. 3 4 The death of Linda McCartney in April has also …