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Formatos da intimidade

2002; School of Communications and Arts of the University of São Paulo; Issue: 24 Linguagem: Inglês

10.11606/issn.2316-9125.v0i24p82-86

2316-9125

Esther Hamburger,

Cultural, Media, and Literary Studies

The author discusses the repercussion of reality shows, a new mode of television programming present in 17 Western countries. The programs aired by Globo TV – Big brother Brasil – and by SBT – Casa dos artistas (Artist’s house) – inspired all kinds of analyses. The author emphasizes the use of audience interactivity with programming and endorses the opinions of other critics who see this type of programming as agents of notions about public and private, citizen and individual, in a social movement context (...) In the article, the author also stresses that this format challenges traditional dramaturgy, introducing new elements in the audiovisual paradigm.