Mood-Driven Distortion of Product Information
2000; Oxford University Press; Volume: 27; Issue: 3 Linguagem: Inglês
10.1086/317589
ISSN1537-5277
Autores Tópico(s)Consumer Market Behavior and Pricing
ResumoJournal Article Mood-Driven Distortion of Product Information Get access Margaret G. Meloy Margaret G. Meloy Search for other works by this author on: Oxford Academic PubMed Google Scholar Journal of Consumer Research, Volume 27, Issue 3, December 2000, Pages 345–359, https://doi.org/10.1086/317589 Published: 01 December 2000 Article history Received: 01 July 1998 Revision received: 01 February 2000 Published: 01 December 2000
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