Science on Saturday Morning: children's perceptions of science in educational and non‐educational cartoons

1997; Taylor & Francis; Volume: 23; Issue: 2-3 Linguagem: Inglês

10.1080/1358165970230205

ISSN

1469-9443

Autores

Shalom M. Fisch, William Yotive, Susan K. Brown, Michaela Garner, Lisa Chen,

Tópico(s)

Digital Storytelling and Education

Resumo

Abstract The Federal Communications Commission is considering whether to strengthen the implementation of the Children's Television Act of 1990, which requires broadcasters to air educational and informational programs for children. Some broadcasters have opposed such measures, arguing that not enough children will watch educational programs. This argument assumes that children distinguish between educational and non‐educational programs, find educational programs less appealing, and consequently are unlikely to watch them. The present study tests these assumptions directly, through a comparison of two animated programs set in prehistoric times, Cro (an educational program about technology) and The Flintstones (a non‐educational program). Results indicated that Cro’s technology content was salient to children but, contrary to the above assumptions, children did not distinguish between the programs on the basis of their educational content, and both programs were highly appealing.

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