Portal de Periódicos da CAPES

Managing change, human resource management and Timex

1995; Wiley; Volume: 4; Issue: 2 Linguagem: Inglês

10.1002/jsc.4240040203

1099-1697

Graeme Martin, Martin Dowling,

Human Resource and Talent Management

Abstract This article: sets out the attempts to bring about strategic change at Timex in Dundee over a 50 year association with the city; discusses the problems of moving from a mass production, make‐for‐stock strategy to a subcontracting, make‐to‐order strategy in the context of the Timex corporation's global strategy and organizational configuration; discusses the role of leadership, management style and human resource management in bringing about culture change: explains the problems of Timex as a failure of the US and home‐based management to think strategically and think culturally.