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The influence of age and weight on women's body attitudes as measured by the body attitudes questionnaire (BAQ)

1994; Elsevier BV; Volume: 38; Issue: 5 Linguagem: Inglês

10.1016/0022-3999(94)90109-0

1879-1360

David I. Ben-Tovim, Mirella Walker,

Consumer Behavior in Brand Consumption and Identification

The influence of age and weight on the body-related attitudes of a large sample of South Australian women were measured by the Ben-Tovim-Walker Body Attitudes Questionnaire (BAQ). Attitudes were found not to vary substantially with age, and only the Feeling Fat, Body Disparagement and Lower Body Fatness sub-scales of the BAQ were correlated with BMI. The effect of BMI on attitudes was independent of age. Obese subjects felt significantly less attractive than those with BMIs only slightly above average. However, they did not disparage their bodies more than did less overweight women. Body attitudes appear to be substantially independent of the current physical body.