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Student Bias against POM Coursework and Manufacturing

1994; Emerald Publishing Limited; Volume: 14; Issue: 8 Linguagem: Inglês

10.1108/01443579410067144

1758-6593

Kiran Desai, R. Anthony Inman,

Quality and Management Systems

Students have traditionally shied away from the production and operations management (POM) courses offered in schools of business in favour of financial and marketing coursework. Looks at proposed reasons for this phenomenon and surveys students regarding their perceptions of the POM discipline and careers in manufacturing. While a number of suspicions are confirmed, some surprising perceptions are uncovered. A strategy for overcoming possible bias is offered.