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The impact of major sporting events on the economy and the people of a developing region: the case of the 2010 Fifa World Cup tournament

2010; Africa Institute of South Africa; Volume: 38; Issue: 3 Linguagem: Inglês

10.4314/ai.v38i3.51213

1995-641X

Martha Campbell, Kedibone Phago,

Sports Analytics and Performance

This paper explores the expected economic and social impact of the 2010 FIFA World Cup on South Africa. It investigates the justifi cation for spending of public funds towards the upgrading and building of sports stadia in South Africa as a developing country, and offers an empirical survey regarding probable match attendance and ticket prices.