The Role of Products as Social Stimuli: A Symbolic Interactionism Perspective
1983; Oxford University Press; Volume: 10; Issue: 3 Linguagem: Inglês
10.1086/208971
ISSN1537-5277
Autores Tópico(s)Customer Service Quality and Loyalty
ResumoJournal Article The Role of Products as Social Stimuli: A Symbolic Interactionism Perspective Get access Michael R. Solomon Michael R. Solomon Search for other works by this author on: Oxford Academic PubMed Google Scholar Journal of Consumer Research, Volume 10, Issue 3, December 1983, Pages 319–329, https://doi.org/10.1086/208971 Published: 01 December 1983 Article history Received: 01 December 1982 Revision received: 01 May 1983 Published: 01 December 1983
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