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Revenue Prediction of a Local Event Using the Mathematical Model of Hit Phenomena

2012; Oxford University Press; Volume: 194; Linguagem: Inglês

10.1143/ptps.194.64

0375-9687

Akira Ishii, Takehiro Matsumoto, Shinji Miki,

Anomaly Detection Techniques and Applications

We propose a theoretical approach to investigate human-human interaction in the society, which uses a many-body theory that incorporates human-human interaction. We treat advertisement as an external force, and include the word of mouth (WOM) effect as a two-body interaction between humans and the rumor effect as a three-body interaction among humans. The parameters to define the strength of human interactions are assumed to be constant values. The calculated result explained well the two local events “Mizuki-Shigeru Road in Sakaiminato" and “the sculpture festival at Tottori" in Japan.