At the Dawn of Commercial Aviation: Inglis M. Uppercu and Aeromarine Airways
1979; Cambridge University Press; Volume: 53; Issue: 2 Linguagem: Inglês
10.2307/3115017
ISSN2044-768X
Autores Tópico(s)Space exploration and regulation
ResumoOnly a few years before Juan Trippe of Pan American Airways successfully established an international commercial air carrier based upon the flying boat, Inglis M. Uppercu, with apparently ample financial and managerial resources, failed to do so. In telling why, Professor Leary demonstrates the overwhelming importance of timing and a knowledge of the exact nature of market opportunities in the entrepreneurial process.
Referência(s)