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Conserving Energy by Inducing People to Drive Less

2011; Wiley; Volume: 41; Issue: 1 Linguagem: Inglês

10.1111/j.1559-1816.2010.00704.x

1559-1816

Jesse Graham, Minkyung Koo, Timothy D. Wilson,

Innovative Human-Technology Interaction

Journal of Applied Social PsychologyVolume 41, Issue 1 p. 106-118 Conserving Energy by Inducing People to Drive Less Jesse Graham, Corresponding Author Jesse Graham University of Southern California All authors contributed equally to this manuscript; the order of names is random. The authors thank Jeff Hansen for creating the online feedback interface, and the Russell Sage Foundation for funding this research. Jesse Graham, Department of Psychology, University of Southern California, 3620 McClintock Avenue, Los Angeles, CA 90089. E-mail: jesse.graham@usc.eduSearch for more papers by this authorMinkyung Koo, Minkyung Koo University of IllinoisSearch for more papers by this authorTimothy D. Wilson, Timothy D. Wilson University of VirginiaSearch for more papers by this author Jesse Graham, Corresponding Author Jesse Graham University of Southern California All authors contributed equally to this manuscript; the order of names is random. The authors thank Jeff Hansen for creating the online feedback interface, and the Russell Sage Foundation for funding this research. Jesse Graham, Department of Psychology, University of Southern California, 3620 McClintock Avenue, Los Angeles, CA 90089. E-mail: jesse.graham@usc.eduSearch for more papers by this authorMinkyung Koo, Minkyung Koo University of IllinoisSearch for more papers by this authorTimothy D. Wilson, Timothy D. Wilson University of VirginiaSearch for more papers by this author First published: 17 January 2011 https://doi.org/10.1111/j.1559-1816.2010.00704.xCitations: 11 Read the full textAboutPDF ToolsRequest permissionExport citationAdd to favoritesTrack citation ShareShare Give accessShare full text accessShare full-text accessPlease review our Terms and Conditions of Use and check box below to share full-text version of article.I have read and accept the Wiley Online Library Terms and Conditions of UseShareable LinkUse the link below to share a full-text version of this article with your friends and colleagues. Learn more.Copy URL Share a linkShare onFacebookTwitterLinked InRedditWechat Abstract We attempted to reduce college students' use of their cars with an online intervention. Every other day for 2 weeks, students reported the number of miles they had avoided driving. In a 2 × 2 design, participants received feedback about pollution avoided (e.g., CO2 saved), financial feedback (e.g., gas money saved), or no feedback. A control group did not monitor their driving. Participants in all Web conditions reported driving less than the no-Web control group. In addition, Web participants who received both kinds of feedback reported driving less than did those who received one kind or none. We discuss implications for research on energy conservation and offer an online feedback form to help readers reduce their own driving. Citing Literature Volume41, Issue1January 2011Pages 106-118 RelatedInformation