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Bridging the Past and the Future: How a Community Learned From and Celebrated With 21st-Century Learners

2012; University of Toronto Press; Volume: 33; Issue: 2 Linguagem: Inglês

10.3138/jspr.33.2.102

0741-3653

Dane A. Delli, Mathew A. Silverman,

Literacy, Media, and Education

River Trails School District 26—a K—8 public school district in Mount Prospect, Illinois, with 1,580 students—developed, implemented, and celebrated a student-centered public relations event that focused on reading and technology. The literacy and technology fair drew hundreds of parents, students, staff, and community members to the district after a successful advertising campaign.