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The Resilience of Analog Tools in Creative Work Practices: A Case Study of LEGO Future Lab’s Team in Billund

2014; Springer Science+Business Media; Linguagem: Inglês

10.1007/978-3-319-07233-3_3

1611-3349

Nanna Borum, Eva Brooks, Søren R. Frimodt-Møller,

Innovative Approaches in Technology and Social Development

This paper discusses the use of digital and analog tools, respectively, in a creative industry. The research was done within the EU-funded research project IdeaGarden, which explores digital platforms for creative collaboration. The findings in a case study of LEGO® Future Lab, one of LEGO Group’s largest innovation departments, show a preference for analog tools over digital in the creative process. This points towards a general need for tangible tools in the creative work process, a need that has consequences for the development of new digital tools for creative collaboration.