Consuming Disney Channel: an actor-network perspective
2016; Emerald Publishing Limited; Volume: 17; Issue: 4 Linguagem: Inglês
10.1108/yc-05-2016-00601
ISSN1758-7212
Autores Tópico(s)Media Studies and Communication
ResumoPurpose The purpose of this paper is to show how actor-network theory (ANT) can be useful in exploring tweens consumption of the Disney franchises of High School Musical (HSM) and Hannah Montana (HM). Through the lens of the ANT and the concept of situated consumption, the aim of the paper is to elucidate how both tween girls and the Disney merchandise and media content are mutually enacted through practice.
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