Portal de Periódicos da CAPES

Artigo Acesso aberto Produção Nacional Revisado por pares

BIBTEX RIS

Entrepreneurship in the Favela of Rocinha, Rio de Janeiro: A Critical Approach

2017; Cambridge University Press; Volume: 52; Issue: 1 Linguagem: Inglês

10.25222/larr.74

1542-4278

Isabella Nunes Pereira, Roberto Bartholo, Édison Renato Silva, Domício Proença Júnior,

Innovation and Socioeconomic Development

This article explores the reality of entrepreneurship in the favela of Rocinha, Rio de Janeiro. It contrasts the prescriptions of federal and state training programs and support policies for entrepreneurship with the reality of the practice of entrepreneurial activities in Rocinha. It shows that the logic of effectuation can explain microentrepreneurial trajectories in favelas, expanding its original reach from expert entrepreneurs in large firms. It also exposes the severe shortcomings in the training programs and support policies of the Serviço Brasileiro de Apoio às Micro e Pequenas Empresas (SEBRAE). It points to the urgency of reform of the very foundation of entrepreneurship policies in favelas.