Crisis management in cruise tourism: a case study of Dubrovnik.
2015; Volume: 8; Issue: 2 Linguagem: Inglês
ISSN
2335-4194
Autores Tópico(s)Maritime Ports and Logistics
ResumoPurpose – The main purpose of this research was to investigate the existence of crisis management within Dubrovnik stakeholders of cruise tourism. Design/Methods/Approach – In this paper, the author decided to use two paradigms: pragmatism and positivism, which are usually followed by quantitative techniques of data collection. A structured questionnaire enabled the author to collect quantitative data that were processed by descriptive statistics. Findings/ Practical implications – From this research we have determined that most of the Dubrovnik stakeholders of cruise tourism do not have a developed system of crisis management and have not developed leadership in crisis management either. Taking into account the information that we obtained in this study, the author’s opinion is that it is necessary to offer a strategic framework of leadership in crisis management that could be used by small and medium-sized cruise tourism stakeholders in Dubrovnik. Research limitations – The main limitations of this research paper were that only one cruise company was interviewed and that the author of this research paper was not able to verify whether there was indeed a crisis management strategy in the organizations that claimed to have one. Originality/value – This article depicts current trends in crisis management among Dubrovnik stakeholders of cruise tourism and offers a strategic framework for leadership in crisis management that could be used by small and medium Dubrovnik stakeholders of cruise tourism.
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