Portal de Periódicos da CAPES

¿Es posible una televisión económica en España?.

2011; Editorial Universidad de Sevilla; Issue: 3 Linguagem: Inglês

10.12795/admira.2011.01.04

1989-6972

Elvira Calvo,

Media, Journalism, and Communication History

In Spain, the popularization of the financial sector in the decade of 1980 brought a proliferation of publications specialized in economic information.In 1994 appears Intereconomía Radio that nowadays it´s a historical model.The specialization came to the television thanks to the cableoperators and the digital platforms.During few more decade (1997)(1998)(1999)(2000)(2001)(2002)(2003)(2004)(2005)(2006)(2007)(2008)(2009), have coexisted two models of economic television in Spain: Bloomberg TV and Intereconomía TV.With different managerial expositions, both they managed a hollow to be done on the audio-visual market.The first one closed his Spanish headquarters in 2009 as consequence of the serious consequences of the great financial world crisis that still we suffer.The second one has suffered different vicissitudes up to coming 2011 turned into a general television.evertheless, the followers and consumers of economic information, have not been left by it orphans: Intereconomy Business broadcasts for one year to cover the expectations of this specialized audience.