Portal de Periódicos da CAPES

Communicating the Heritage, a Transmedia-Driven Approach

2019; Springer Nature; Linguagem: Inglês

10.1007/978-3-030-12240-9_14

2194-5357

Matteo Moretti, Gianluca Camillini,

Digital Games and Media

The sales of printed material are at a historic low, digital publications are growing at a constant rate. Concurrently, we are witnessing the development of a culture of print that dialogues with the digital, creating a converging relationship. With this premise, the paper presents the research project Das Land and LP magazine, a transmedia editorial project edited and published in a post-editorial context by the Provincia Autonoma di Bolzano.