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Airline schedule and network competitiveness: A consumer-centric approach for business travel

2019; Elsevier BV; Volume: 80; Linguagem: Inglês

10.1016/j.annals.2019.102822

1873-7722

Sukru Nenem, Anne Graham, Nigel Dennis,

Consumer Retail Behavior Studies

The aim of this paper is to undertake a comparative analysis of the competitiveness of airline schedules and networks from a business traveller perspective with a particular focus on Europe and travel to and from this continent. A unique and innovative customer-centric model is developed using a passenger survey and airline schedule data to overcome the shortcomings of traditional models that lack the passenger viewpoint. The results show that Austrian Airlines/Vienna airport and Swiss/Zurich airport have the highest quality connections, while the top five competing European hubs are served by the Lufthansa group. The findings provide a significant opportunity to airlines to grow their knowledge and understanding of their competitive position and their ability to offer scheduling convenience to passengers.