The implications of the COVID-19 pandemic on a sports tourist attraction: a case study on Futbol Club Barcelona
2020; UNIVERSIDADE FEDERAL DE ALAGOAS; Volume: 10; Issue: 2 Linguagem: Inglês
ISSN
2236-6040
AutoresJ. R. de Oliveira, André Mendes Capraro,
Tópico(s)Sports, Gender, and Society
ResumoThe Futbol Club Barcelona is a relevant tourist attraction in the city of Barcelona, has a significant tourist demand and positively influences the image of the destination This study proposes an explanation of the implications of the Coronavirus pandemic in the club as a sports tourism attractive and the possible perspectives for the segment Characterized as a Case Study, based mainly in a literature review, this article uses several sources for data collection: documents, bibliographic references, journalistic reports and audiovisual materials It was possible to identify what the tourism and sport sectors suffer from the negative implications and, consequently, generating commercial and economic savings for tourist attractions, as in the case of Futbol Club Barcelona In this scenario, the club adopted a series of measures and strategically carried out virtual and technological actions to recover part of its tourist attractions, for example, as guided tours through its stadium and museum These innovations can execute a trend for the segment and, as discovered in this research, they can be subsidiaries for new research in this area of tourism, as well as in the analysis of strategies and policies for the recovery of this segment
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