Voltar
Artigo Acesso aberto Revisado por pares
BIBTEX RIS

COMPARATIVE ANALYSIS OF CALIMANESTI-CACIULATA AND TECHIRGHIOL IN TERMS OF TOURISM DEVELOPMENT OF MEDICAL REHABILITATION

2015; Romanian Association of Balneology, Editura Balneara; Volume: 6; Issue: 2 Linguagem: Inglês

10.12680/balneo.2015.1094

ISSN

2069-7619

Autores

Manuela Liliana MUREŞAN,

Tópico(s)

Global Healthcare and Medical Tourism

Resumo

Spa tourism has a long tradition in Europe and is no stranger to Romania, being practiced here since 2000 years ago, two of the most important resorts are Călimăne ti -Căciulata and Techirghiol.This paper aims to highlight the comparative analysis between the two resorts tourism potential of rehabilitation and encourage the creation of international branding strategies Romanian spa tourism.The future of Romanian spa tourism in the international market consists in the cooperation of all stakeholders in creating a system of medical rehabilitation, wellness and anti-aging treatments where we have a real potential.

Referência(s)