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Chemical comeback stories we like

2023; American Chemical Society; Volume: 101; Issue: 6 Linguagem: Inglês

10.1021/cen-10106-editorial

2474-7408

Michael McCoy,

Academic Writing and Publishing

This is a guest editorial by Michael McCoy , C&EN's executive editor for business and policy. Everyone likes a good comeback story. Whether it's an athlete having a stellar season after what seemed to be a sunset year or an actor giving a standout performance after a string of duds, people who turn in a surprising Act 2 are an inspiration. Comeback stories about businesses are perhaps not as inspiring, but they can have larger implications. This week's cover story is about the resurgence of cellulosic ethanol after at least two rounds of business and technological failure. And one of our feature stories is about the chemical industry's tentative embrace of e-commerce, 20 years after neglecting to adopt it. One of my first stories for C&EN, back in 1998, was about the cellulosic ethanol industry, then in its infancy. At the time, the US Department of Energy was providing grants