A Study on Online Game Genshin Impact and the Dissemination of Chinese Culture
2023; Springer Science+Business Media; Linguagem: Inglês
10.1007/978-981-99-2449-3_40
ISSN1865-0937
AutoresXiaomin Cai, Yidi Chen, Yuhan Mao, Liang Cai,
Tópico(s)Impact of Technology on Adolescents
ResumoBy examining the cross-cultural acceptance of Genshin Impact, a mobile hit game developed by Chinese -based miHoYo, this paper discusses the strategy of integrating Chinese culture into online games. This paper introduces the relationship between Chinese culture and gaming, together with the theoretical and practical significance of using games to disseminate Chinese culture. Secondly, it analyzes the international influence of Genshin Impact from three aspects: the latest rating on foreign websites, awards won, and revenue statistics. Furthermore, it explores the Chinese cultural elements as well as its cross-cultural acceptance in Genshin Impact and discusses the role of games in promoting Chinese culture. Finally, a further discussion is made on a combination of the theories of Hanvey and Jauss for a better achievement of using games to tell Chinese stories.
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